Peggy is all about keeping an air of 'old fashioned whimsicality' in its gorgeous designs. Cosy Winter days mean getting creative. Games of scrabble, cross words and board games, hop-scotch, skipping and playing with friends outdoors …

This range is all about the moody colours of winter, with the most intricate details of intricate embroideries, ric rac and tiny pleats from our artisans in India.  A colour palette of dusty pink, hawthorne rose, emerald green and a beautiful toned blue form the basis of the collection. We work with different fabrications and layers, including cotton waffle, dobby, cotton linen, voiles and chunky cords.  Lots of denim, organic cotton fleece and a touch of velour make for super soft pieces to work back with our hero pieces of shirts, skirts and dresses in the most beautiful prints and a classic gingham check.

Nostalgic, playful and full of special details, Peggy creates a world for our daughters to be themselves, season after season.